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Selecting the right interestingness measure for association patterns

by: P Tan, V Kumar, J Srivastava
(2002)


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Many techniques for association rule mining and feature selection require a suitable metric to capture the dependencies among variables in a data set. For example, metrics such as support, confidence, lift, correlation, and collective strength are often used to determine the interestinghess of association patterns. However, many such measures provide conflicting information about the interestinghess of a pattern, and the best metric to use for a given application domain is rarely known. In this ...


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