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Skywalker303s de Chernatony [3 articles]

Recent papers posted to Skywalker303s library by the author de Chernatony. You can also see everyones de Chernatony.
  • The power of emotion: Brand communication in business-to-business markets
    Journal of Brand Management, No. 11. (2004)
  • The Contribution Of Adaptive Brand Value Communication To The Development Of B2B Relationships
    (January 2004)
  • Winning Hearts and Minds: Business-to-Business Branding and the Role of the Salesperson
    Journal of Marketing Management, Vol. 23, No. 1-2. (February 2007), pp. 123-135.
  • Bemerkung: Sie können diese Seite wie folgt zitieren: http://www.citeulike.org/user/Skywalker303/author/de Chernatony

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