Mental Models: Aligning design strategy with human behavior

@book{citeulike:2388549, abstract = {{There is no single methodology for creating the perfect product--buy you can increase your odds. One of the best ways is to understand users' reasons for doing things. Mental Models gives you the tools to help you grasp, and design for, those reasons. Adaptive Path co-founder Indi Young has written a roll-up-your-sleeves book for designers, managers, and anyone else interested in making design strategic, and successful.}}, author = {Young, Indi }, citeulike-article-id = {2388549}, howpublished = {Paperback}, isbn = {1933820063}, keywords = {design, interaction, user}, posted-at = {2008-02-16 13:27:47}, priority = {2}, publisher = {{Rosenfeld Media}}, title = {Mental Models: Aligning design strategy with human behavior}, url = {http://www.amazon.com/exec/obidos/redirect?tag=citeulike07-20\&path=ASIN/1933820063} }

TY - BOOK ID - citeulike:2388549 L3 - citeulike-article-id:2388549 TI - Mental Models: Aligning design strategy with human behavior PB - {Rosenfeld Media} SN - 1933820063 N2 - {There is no single methodology for creating the perfect product--buy you can increase your odds. One of the best ways is to understand users' reasons for doing things. Mental Models gives you the tools to help you grasp, and design for, those reasons. Adaptive Path co-founder Indi Young has written a roll-up-your-sleeves book for designers, managers, and anyone else interested in making design strategic, and successful.} KW - design KW - interaction KW - user AU - Young, Indi UR - http://www.amazon.com/exec/obidos/redirect?tag=citeulike07-20&path=ASIN/1933820063 ER -